Twitter CEO fires back at Elon Musk

Days after Tesla Inc. chief executive Elon Musk tweeted that his $44 billion deal for Twitter Inc. was “temporarily on hold” as he addressed the proliferation of bot accounts on the service the current Twitter boss to clarify how the company assesses spam activity.

Musk had trouble with Twitter’s TWTR,
-8.18%
made public disclosures that spam accounts account for less than 5% of monetizable daily active users, and he had raised the possibility of doing his own sample to try and measure the extent of spam accounts among Twitter’s user base .

See More: Twitter stock falls after Elon Musk put buyout deal ‘temporarily on hold’

Musk’s comment prompted some Twitter users to agree with his claim that bots account for a higher proportion of Twitter activity than the company has disclosed, based on their personal observations from the time using the service, but Twitter CEO Parag Agrawal threw cold Kudos to the accuracy of amateur bot audits in a series of Monday tweets.

He noted that Twitter conducts “multiple human reviews (repeating) of thousands of accounts” based on random sampling and considering data points that external reviewers would not have access to.

The recent statement didn’t seem to sit well with Musk, who responded with a poop emoji and a suggestion that Twitter’s bot activity is impacting how advertisers can measure the value of their spend.

Twitter shares fell for the seventh consecutive month on Monday amid fears Musk’s spam spit suggested he might be interested in getting out of the deal or a lower takeover price than the $54.20 per share agreement request, which he had met with the company’s board of directors last month.

“The stark reality for Twitter is that no other strategic/financial bidder will come close to this deal, and Musk knows it; why in a changing market and with Tesla TSLA,
-5.88%
Having lost ~$300 billion in market cap since the deal, we see the $44 billion Twitter deal has less than 50% to date to date,” Wedbush analyst Dan Ives wrote in Monday a notice to customers.

https://www.marketwatch.com/story/twitter-ceo-fires-back-at-elon-musk-11652732450?rss=1&siteid=rss Twitter CEO fires back at Elon Musk

Brian Lowry

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