The Enchanted Village at Jordan’s Furniture is Back and Officially Open for Winter Fun – Boston News, Weather, Sports

AVON, MASS. (WHDH) — Snow is falling in Avon, Massachusetts, where the annual Enchanted Village has officially reopened for the season at Jordan’s Furniture.

A life-size snow village consisting of various displays awaits families and children. Many of the pieces were on display at Downtown Crossing in Boston in the 1960s and 1970s. Now the exhibition is a seasonal tradition, with all proceeds for the holiday going to local charities.

“It’s fun, people have a great time, we donate a lot of money to charity,” said Eliot Tatelman, CEO of Jordan’s Furniture. “We’re not trying to make money from it, we’re just bringing people in to make them have a good time. Bring them to our store and give back to the community.”

The display has a dynamic history. According to that Enchanted Village websitethe exhibition was closed between 1972 and 1990. It was then sold to the City of Boston for a City Hall Plaza exhibit in 1998, then moved to the Hynes Convention Center in 2003 due to lack of funds. In 2006, the city stopped displaying the village entirely, and it was auctioned off in 2009.

Jordan’s Furniture repurchased the surviving pieces from the auction in 2009 and they are now part of an enduring tradition.

“People come to the village and start crying,” Tatelman said. “They remember going with their mother or grandmother, people who died and they’re not here, and they start thinking back and get emotional, literally.”

As well as the beauty and the warm, fluffy feelings, Tatelman said he’s always sure to add “a little something extra.” Last year, he said, was the first time they decided to offer a subway ride. And rest assured, no hats, gloves or scarves are required for these adventures, which include skating on the enchanted ice.

“It was great,” Megan Elliot said while visiting her family. “We also came last week and did ice skating and tobogganing so they love it.”

Visitors can try their luck at reindeer games or drop by the LASER show, where all the graphics are synced to popular and popular Christmas music. Hungry visitors can grab one of Jordan’s famous blueberry muffins at Montilios restaurant, and guests of all ages have fun stowing away at the 4D Polar Express Experience, where audiences feel like passengers on the famous thrilling train.

Parent Ricardo Acevedo brought his child on board the train experience.

“He was smiling the whole time,” Acevedo said. “So as a parent, that’s perfect.”

If you want to stop by the village, you can find information and tickets online at the Jordan’s Furniture Enchanted Village page.

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Sarah Y. Kim

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