Marie Kondo launches Container Store line for home organizers as tidying up craze gets boost DON’T PUB

Get able to spark joy.

Marie Kondo, the star of the Netflix collection “Tidying Up With Marie Kondo” and an organizing guru identified for her decluttering strategies, has partnered with the Container Retailer for a line of her personal organizational products.

Marie Kondo, story of "Tidying Up With Marie Kondo," on Netflix.

Marie Kondo, story of “Tidying Up With Marie Kondo,” on Netflix.

The Container Retailer x KonMari assortment options merchandise particularly meant to assist folks maintain their litter in examine, with greater than 100 gadgets for the kitchen, workplace, closets, youngsters rooms and storage.

The gathering options every part from meals storage containers (beginning at $9.99) to stylish bamboo storage units (between $19.99 to $149) and desk organizers like letter trays and drawer dividers ($9.99 to $29.99).

Netflix’s ‘Get Organized’ likely contributing to sales at the Container Store

Mother and father will even be happy to know there are many toy storage choices that may double as room décor – together with wall-mounted bookshelves and cotton rope bins match for stuffed animals, all under $20 each.

Kondo’s KonMari group methodology — komono — promotes tidying up by class, not location, beginning with garments, books, papers, sentimental gadgets and miscellaneous merchandise . Kondo’s recommendation? Maintain what you like and toss what not sparks pleasure.

Whereas Kondo’s house group pattern proved to be successful effectively earlier than the pandemic compelled the world to spend extra time at house, gross sales of house enchancment merchandise, significantly on the storage entrance, have gained a lift in current months with extra Individuals working distant and in want of extra space.


The Container Retailer was experiencing a scarcity of storage items across the time Netflix’s different decluttering fan-favorite actuality present “Get Organized with the Residence Edit” aired final yr. Followers on social media tweeted about shelling out for merchandise featured on the present.


Storage provides have been additionally in larger demand that yr. Submitting and file storage provides alone have been up 3% in 2019 in comparison with the earlier yr; gross sales of shredders surged 2%, and laminators noticed a ten% enhance in gross sales, in keeping with knowledge from market analysis firm NPD Group.

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