‘Made me buy chickens’: TikTokers show off their chicken coops as egg prices soar

As egg prices continue to soar and consumers despair, a corner of TikTok has been addressing the issue.

The hashtag egg hustle has more than 2 million views, and a majority of the top videos below it come from people who appear to own their own chicken coops or backyard farms. A TikToker weighs eggs on a scale and packs them into a Pringles can.

The #eggprices tag has more than 50 million views, and many of the videos under the tag feature people bragging about their backyard bounty or trying to surreptitiously lure customers.

A viral TikTok by @blackmommee84, which has been viewed more than 1.8 million times, shows how creative advertising can help. Has this type of content actually created a demand for more fresh eggs? Or perhaps convinced others to set up their own cooperatives? We emailed @blackmommee84 to comment.

@blackmommee84 you love the crew now😂😂😂 we appreciate the love fr! Follow me on IG: Blackmommee84 #homesteading #homestead #dance #blacklove #husbandandwife #funny #dajacksons #eggdealer #chickensoftiktok #chickens #fyp #blackfarmers #farmlife #farm #eggprices #fresheggs #eggs #mikejones ♬ Original soundtrack – Hiphop80slegends

@thehotmesshomestead Suddenly I’m popular. #chickens #backyardchickens #chickensoftiktok #eggs #eggprices #crazychickenlady #chickenlady #homestead #homesteading #fresheggs #country #countrylife #farm #farming #backyardfarm ♬ Original sound – Savannah 🐣 🐔 🦆

@blackyardchickz

Call me Pablo 😏

♬ I love it – Young Jeezy

@saulll95 Los que tenemos gallinas en estos tiempos #2023#gallinas #eggs #escovar #sidemoney #chikikiriki ♬ sonido original – unminutoomenos

Rick Ross’ “Hustlin'” is also played longer.

@krallen14 #eggdealer #egginflation #eggprices #chickensoftiktok ♬ Hustlin’ – Rick Ross

A lot of these TikToks are humorous, but egg inflation is a common problem and has been for months. Thanks to a record number of bird flu cases in 2022, the price of eggs has more than doubled in most markets. This has created a secondary market: After According to a Jan. 17 tweet from San Diego’s chief of field operations for the California Border Patrol, there has been an “increase in the number of eggs intercepted at our ports of entry.”

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