Jellyfish raises $31.5 million to align engineering teams with business objectives

Jellyfish, a software program engineering administration platform that helps managers align engineering work with enterprise targets, has raised $31.5 million in a sequence B spherical of funding led by Perception Companions.

Based in 2017, Boston-based Jellyfish is getting down to do for engineering group leaders what buyer relationship administration (CRM) programs have been doing for gross sales groups for years — utilizing knowledge “to tell decision-making to enhance how work is completed and the way it’s measured,” Jellyfish cofounder and CEO Andrew Lau instructed VentureBeat.

Somewhat than counting on guide knowledge assortment, Jellyfish guarantees a real-time, data-driven view into how engineering groups are spending their time and the way this pertains to firm technique.


The Jellyfish platform analyzes “engineering indicators and contextual enterprise knowledge,” which incorporates the information produced by the myriad developer instruments on the market — resembling subject trackers and supply code administration instruments, amongst different DevOps instruments — to find out what groups are engaged on, what progress they’re making, and the way groups and people are acting from a productiveness standpoint. Jellyfish additionally faucets broader enterprise knowledge sources spanning product roadmap, buyer utilization, income, calendars, and HR.

“This supplies leaders of engineering organizations with the visibility wanted at each degree, from the progress or impediments of roadmap gadgets to the productiveness of a single engineer,” Lau stated. “Jellyfish reveals the place engineering organizations are focusing their time and sources and the way these groups are executing.”

Team Activity View

Above: Jellyfish: Group exercise view

Jellyfish integrates with all of the widespread developer and enterprise instruments, together with GitHub, GitLab, Jira, Confluence, Bitbucket, Aha, and Google Sheets.  “Every of those instruments helps paint an image of the place work time and sources are spent,” Lau added.

By aggregating all this knowledge, firms can glean insights resembling how a lot of the engineering group’s effort and time is spent on constructing new options versus upkeep, how shortly a group is transport new merchandise, and whether or not they’re on schedule. Nonetheless, it’s price noting that Jellyfish isn’t strictly about getting engineering groups to ship merchandise sooner or extra effectively; it’s extra targeted on guaranteeing groups are pushing in the identical course towards the corporate’s broader enterprise targets. This may very well be aligned with any particular aim framework, resembling targets and key outcomes (OKRs).

“Jellyfish permits engineering leaders to measure the engineering group’s work throughout numerous customizable axes with a purpose to visualize how that work compares to the objectives and priorities of the enterprise, and what changes may have to be made,” Lau continued.

Team View

Above: Jellyfish: Group view

The corporate stated it noticed important progress and momentum final 12 months, with its income rising fivefold and its headcount doubling. The huge international push to distant work has elevated demand for cloud-based instruments resembling Jellyfish, with new clients like DataRobot, Skillsoft, and ZoomInfo becoming a member of the likes of Toast, Medium, and Mastercard subsidiary SessionM.

Quite a few developer-focused startups attracted sizable VC investments in 2020, spanning project management and issue tracking, universal code search, and even recruitment. On condition that every company is now effectively a software company, demand for builders and instruments to help them will solely develop. It will in flip drive the necessity for firms to trace how their engineering groups are performing in relation to firm technique, which is the place Jellyfish’s real-time, data-driven platform comes into play.

Jellyfish had beforehand raised $12 million through its Accel-led series A round final Could, and this newest spherical included repeat investments from Accel and Wing Enterprise Capital. Jellyfish stated it now plans to “scale its buyer base” and develop its headcount all through 2021.


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