Boots announces major changes to one of its most iconic brands

BOOTS has announced a major change to one of its most iconic brands, Soltan.

The sunscreen brand has taken steps to prevent skin cancer.

Boots has made a big transition to one of its own brands

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Boots has made a big transition to one of its own brandsPhoto credit: Rex
Soltan no longer makes sunscreen below SPF 50 for children and 15 for adults

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Soltan no longer makes sunscreen below SPF 50 for children and 15 for adultsCredit: PA

Soltan, which is sold in Boots’ High Street stores, will stop making products with an SPF of less than 50 for children.

Bottles with an adult SPF of less than 15 are also being reduced as part of a partnership with Macmillan Cancer Support.

The move hopes to raise awareness of sun protection and encourage Britons to protect themselves from skin cancer as much as possible.

SPF (Sun Protection Factor) refers to the amount of UVB protection a product offers from the harmful effects of the sun.

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The higher the sun protection factor, the greater the protection against UVB rays and sunburn and the lower the risk of developing skin cancer.

Skin cancer is on the rise in the UK, but nearly nine out of ten cases are preventable.

Since the early 1990s, the incidence of melanoma skin cancer – the deadliest form – has doubled in the UK.

And in the last decade alone, the incidence rate of melanoma skin cancer has increased by about a third.

Cancer Research UK has previously blamed the rise in popular bank holidays abroad.

However, the sun’s rays in the UK are strong enough to cause skin cancer even if you don’t sunbathe.

Clare O’Connor, spokeswoman for Soltan, said: “Through our partnership with Macmillan, we are committed to taking action to improve sun protection.

“We know that using sunscreen is one of the most important ways to protect skin from the sun, so we want to help our customers make an easy switch to protecting their skin with higher SPF and UVA protection.

“This is especially important for children, whose skin is more susceptible to sun damage, so we want to help parents choose the highest protection available.”

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dr Anthony Cunliffe, National Clinical Advisor for Primary Care at Macmillan said: “Initiatives like this are really important as wearing a higher SPF along with measures like staying in the shade can provide better protection from the sun and reduce the risk of developing skin cancer .

“Anyone with concerns about skin changes should contact their GP and they can also speak to specially trained nurses via the Macmillan support hotline.”

https://www.the-sun.com/health/health-news/5756391/boots-major-change-soltan-suncream/ Boots announces major changes to one of its most iconic brands

Sarah Y. Kim

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