AMAZON has enraged Ring subscribers after they suddenly announced fee increases.
On Wednesday, the Seattle-based company unveiled several new features for its Ring smart home security system.
Along with the new features, Amazon also announced an increase in subscription fees.
“With our continued investment in innovation and our commitment to bringing you new opportunities, we are increasing the price of our Ring Protect Basic plan,” Amazon said in a statement.
The fee increase will bring users back $3.99 per month, or $39.99 per year in the US – down from $3 per month.
Price changes will take effect on the first billing date on or after July 1, 2022.
Amazon noted that the price change won’t impact Ring Protect Plus and Pro plans, which include the same features as Basic and more.
Shortly after the news, many Ring subscribers took to social media to express their dismay.
“We are canceling our service and selling our devices to switch to a non-subscription service. These cost increases are unjustifiable,” wrote one user on Reddit.
Other users said they felt blindsided by the price increase because Amazon hadn’t notified them.
“I didn’t even know the price was going up? I have two devices and only pay for the cloud service on one of them – $30 per year. It’s not worth more in my opinion,” noted one subscriber.
Additionally, Amazon’s new features don’t seem to appeal to many of its paying subscribers.
Updated tools include access to 180 days of video (up from 60), bulk video downloads, and more bundle notifications.
“Really Ring? 33% price increase for features that NO ONE cares about? It all seems like bad intentions to me. You know you have competition, don’t you,” one Twitter user wrote wrote.
However, it’s important to note that users don’t need a subscription to use Ring devices.
However, many features outside of basic doorbell notifications, two-way talk, and live camera view aren’t available without a subscription.
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https://www.the-sun.com/tech/5483583/amazon-ring-warning-surprise-subscription-fees/ Amazon Ring warning as ‘surprise’ subscription increases are enforced – are you affected?